Digital Mall of Asia (DMA), a virtual e-commerce platform designed to offer immersive shopping experiences to consumers, raised ₹22 crore in a fresh funding round on Tuesday. The investment was made by real estate investor Satish Jain through his company Amour Infrastructure. DMA will use the funds to scale up product development and branding initiatives, thus creating large-scale awareness about its key offerings followed by an upcoming launch in the Indian e-commerce space.